The HomeTech & Electra Business Program is a strategic platform for business development, establishing direct contacts between suppliers and buyers, and concluding real contracts in the field of electronics, home appliances, and consumer goods.
The program is focused on practical results: from market analysis and niche identification to negotiations and deal finalization. Participants have the opportunity to enter new markets, find reliable partners, and accelerate contract conclusion processes.
Throughout all three days, alongside the general exhibition program, the following will be available to you:
- a consultation zone on certification, customs clearance, logistics, tax obligations, and market entry into Kazakhstan and the EAEU;
- coordination of business meetings between manufacturers, buyers, distributors, importers, and trading companies;
- interpreter support for negotiations with foreign participants;
- rapid consultation support on basic deal terms, commercial proposals, and negotiations;
- on-site product presentations by exhibition participants;
- a special offers zone for buyers, dealers, and entrepreneurs;
- preliminary registration of interested buyers and potential partners;
- a daily business digest of key offers, products, and exhibition opportunities;
- a regional dealer and partner selection program. Visitors will be able to apply for dealership, regional representation, or partnership with exhibiting brands;
- an online showcase of suppliers and participants of HomeTech & Electra 2026. Launch 30 days before the exhibition, available after the exhibition for up to 180 days;
- video reviews of products at participant stands. A videographer and host produce short product reviews that are broadcast on the exhibition's live stream and LED screens.
